KM.
GITHUBGH ↗ LINKEDININ ↗
COMPLETED AUTOMATION

Lead Research & Enrichment.

Collect, normalize and filter prospect information.

← ALL PROJECTS
Demo video · COMING SOONCollect prospects → Filter the datasetMedia placeholder · recording not yet added
Lead Research & Enrichment · demo video
01 · THE PROBLEMTHE BUSINESS CONTEXT

Prospect information is scattered across sources and arrives in inconsistent formats. A useful outreach dataset needs relevant context and a consistent structure.

02 · THE SYSTEMWHAT I BUILT

I built an n8n lead collection and enrichment workflow that aggregates prospect information, normalizes fields and filters records against an ideal customer profile.

  • Lead collection from configured sources
  • Company and prospect enrichment
  • Data normalization
  • ICP-based filtering
Interface screenshots · COMING SOONSource recordsMedia placeholder · recording not yet added
Lead Research & Enrichment · interface screenshots
03 · UNDER THE HOODHOW THE PARTS CONNECT
01 · Collect prospects02 · Enrich and normalize03 · Filter the dataset

Configured lead sources provide the initial prospect records.

TOOLS & TECHNOLOGIES n8n · Lead-source integrations · Enrichment APIs · Structured data

04 · THE DECISIONSWHY THIS APPROACH
  1. Keep prospect research useful as its own workflow, with a dataset that can be reviewed or passed to outreach.
  2. Use a consistent field structure to make records from different sources comparable.
Architecture diagram · COMING SOONThe components, connections and data flowMedia placeholder · recording not yet added
Lead Research & Enrichment · architecture diagram
05 · THE RESULTWHAT THE SYSTEM DOES

A completed workflow that turns prospect information from configured sources into a normalized, enriched dataset filtered against the business’s ideal customer profile.

COMPLETED PROJECT · DEMO ASSETS TO FOLLOW

▸01/05LEAD RESEARCH & ENRICHMENT · CASE STUDYLET'S TALK →